Platform Overview

5 min

Teamfluencer is a comprehensive platform that enables brands to manage their influencer marketing processes end-to-end. In this guide, you will learn the basic structure of the platform, menu items and quick start steps.

Dashboard

The main screen you see when you log into the platform. You can view the status of your active campaigns, pending applications and overall performance metrics at a glance.

Left Menu Structure

You can access all modules through the menu on the left side of the platform.

  • Collaborations: Lists and manages all your campaigns.
  • New Campaign: Create standard, AI-powered or UGC campaigns.
  • Influencer Discovery: Find influencers that match your brand with AI-powered search.
  • Benchmark: Industry comparisons and competitor analysis.
  • Media Tracking: Track brand mentions and sentiment analysis.
  • Balance: View your account balance and payment history.
  • Account: Manage profile information, integrations and team members.

Key Concepts

Explanations of terms you will frequently encounter on the platform.

  • Barter: A campaign model where content is produced in exchange for products or services.
  • UGC (User Generated Content): Content produced by influencers with usage rights acquired as advertising material.
  • Brief: A directive defining the content details expected from the influencer for a campaign.
  • Brand-Creator Fit Score: A metric where AI scores the compatibility between a brand and an influencer.
  • Engagement Rate: The ratio of engagement a content receives to the number of followers.
  • CPE (Cost Per Engagement): The average cost paid per engagement.

Quick Start

1
Create Your Account
Register at teamfluencer.co and verify your email.
2
Complete Company Info
Enter your brand name, industry and website information.
3
Create Your First Campaign
Set up your campaign step by step from the 'New Campaign' menu.
4
Discover Influencers
Find content creators that match your brand using the Influencer Discovery module.
You can use the AI Campaign feature to enter your website URL and automatically create a campaign briefing in just a few minutes.

İpuçları

If you are using the platform for the first time, we recommend starting with the 'AI Campaign' feature. Enter your URL and let AI prepare a campaign briefing for you.
Check the Dashboard regularly to not miss pending applications and content.