Campaign Strategy

Nano & Micro Organic Reels

When the goal is reach at the lowest possible cost, nano and micro creators win. Filter by audience fit, brief lightweight Reels at scale, and stack views across 15–60 creators. We routinely deliver CPMs 10–50x cheaper than premium tiers.

Who it's for

Best for

Brands optimizing for view-level CPM and broad cultural penetration.

Beauty

Try-on, GRWM and review formats . Nano creators dominate this content type.

Lifestyle

Day-in-the-life and product-in-context Reels at scale.

Niche

Communities where 1K–10K creators have deeper trust than mass accounts.

How it works

Volume play, run cleanly

Nano + micro at scale, briefed simply, measured strictly.

01

Filter by fit

AI selects 15–60 nano (1K–10K) + micro (10K–100K) creators with audience match.

02

Lightweight brief

One-page brief, 3 hook options, freedom on execution. Keep it fast.

03

Reels at scale

Each creator delivers one Reel within 14 days. Approval workflow built in.

04

Measure & repeat

Track views, ER, CPM by tier. Rerun monthly with the top half.

Real scenarios

Sample scenarios

The campaigns brands keep coming back to.

Skincare nano play

15 creators, 1.7M views

Out and Out-style organic Reels campaign with 15 nano/micro skincare creators over 30 days.

1.7M+ views · CPM 0.027 TL · 92% delivery rate
Lifestyle product seeding

40 creators, recurring monthly

Monthly seeding to 40 lifestyle nano creators . Consistent product, fresh content angles each month.

5.2M cumulative views over 6 months · CPM under 0.05 TL · ER 5.8%
Why it works

Why brands choose this

Lowest media cost per view in the influencer mix . Period.

Unbeatable CPM

Nano creators routinely deliver views at fractions of paid social CPMs.

Authentic at scale

15+ different voices saying it beat 1 polished campaign on cultural penetration.

Repeatable monthly

The roster gets better every month as you learn which segments convert.

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